Neo West marries the untamed allure of the Wild West desert — with its serpentine creatures and iconic cactus fauna — to a bold splash of contemporary neon brilliance. Exclusively designed for LC Waikiki Sports, this collection rises to the challenge of combining aesthetic allure with affordability, setting a benchmark even against competitive price points like those of Primark. Each design is set for mass production, with quantities ranging from 5,000 to 12,000 pieces.